Digital Sales Funnel Explained for California Wellness Pros – 2025

[TL;DR] – Building a sales funnel for your California wellness biz isn’t just about getting more eyeballs – it’s about turning “just browsing” into “booked solid.” Start with your end goal (BOFU – Bottom of Funnel), nurture trust in the middle (MOFU – Middle of Funnel), and pour on the attention at the top (TOFU […]